Case Study: Keller Williams agent Tracy Kerzanet achieves 72 transactions and $24M+ sales with Referral Maker PRO

Keller Williams - Customer Case Study

Keller Williams agent Tracy Kerzanet struggled after the market downturn—averaging about 15 deals a year, with mounting debt and no formal business plan—until she joined Peak Producers and One2One coaching through Referral Maker PRO to learn systems, goal-setting, and consistent lead-generation. The vendor Referral Maker PRO provided the coaching framework and accountability that helped her shift from surviving to scaling her business.

Using Referral Maker PRO’s program, Tracy executed a disciplined outreach routine (240 calls, 282 handwritten notes, 157 pop-bys in 2014) that produced 148 referrals and 38 closed transactions worth $12.9M that year; by 2016 she closed 72 transactions for over $24M. Referral Maker PRO’s coaching and system delivered clear, measurable growth in transactions, referral volume, and sales revenue.

Keller Williams

Tracy Kerzanet

Agent