Case Study: a multinational payment solutions company drives 3,758 new customers with Referral Factory

Multinational Payment Solutions Company converts 66% of referrals with Referral Factory

A multinational payment solutions company with over 1,000 employees faced challenges with low conversion rates from traditional advertising and sought to boost customer acquisition and brand awareness. They turned to Referral Factory to implement a scalable referral program using their referral software, which integrates with Salesforce CRM.

Referral Factory's solution was a double-sided referral program that rewarded referrers and new customers. The implementation resulted in 5,691 leads and 3,758 new customer conversions in one year, achieving a remarkable 66% conversion rate. This success demonstrated the power of using Referral Factory to turn a trusted customer base into a highly effective marketing channel.