Case Study: OMP boosts digital marketing success with The Reference

OMP upgrades to Sitecore 10 with The Reference to boost digital marketing

OMP, a Belgian company providing a digitized supply chain planning solution, faced operational risks and growth stagnation due to an outdated and poorly understood website infrastructure. The website had become an obstacle to the company's growth. OMP partnered with The Reference to address these challenges and leverage their digital marketing potential.

The Reference conducted a comprehensive audit and provided recommendations, upgrading OMP's Sitecore platform to version 10 for a flexible CMS and improved architecture. They also guided OMP's marketing in SEO, SEA, CRO, and social media. The results included a more intuitive web experience, the establishment of a performance SLA, and the website being transformed into a motor for OMP's marketing ambitions, laying a foundation for future growth.

OMP