Case Study: Northeastern University achieves faster, easier brand governance with Redwerk's custom WordPress portal

Northeastern University speeds content publishing by 60% with Redwerk

Northeastern University, a private research university with a global presence, needed to simplify content publishing and website maintenance for its brand governance portal. Their existing WordPress site, built with the Divi framework, was cumbersome and complex. They partnered with Redwerk for its expertise in building and customizing WordPress solutions to rebuild the portal using their own custom, Gutenberg-compatible theme and to provide software testing for several campus sites.

Redwerk recreated the portal using the custom theme with minimal custom code, ensuring it was easy to update. They also performed meticulous cross-browser and cross-platform testing. The resulting brand center portal is now an invaluable, cohesive resource used by over 3,359 faculties across all campuses. The solution led to a 60% faster content publishing process and provided Northeastern's marketing team with a seamless, on-brand experience.

Northeastern University