Case Study: ITV achieves 95% email deliverability with Red Sift OnDMARC

ITV broadcasts their cybersecurity credentials with OnDMARC

ITV, the UK media broadcaster, needed to strengthen email authentication across a growing digital footprint and protect viewers and employees from impersonation. As ITV expanded its email communications and managed many domains and subdomains, it turned to Red Sift’s OnDMARC to improve security and confidence in messages sent from ITV.

With Red Sift OnDMARC, ITV implemented robust DMARC controls, used Dynamic SPF to simplify configuration, and leveraged APIs to map and prioritize more than 1,000 domains. The rollout delivered 95% email deliverability for over 15 million emails in 90 days, blocked 18,962 unauthorized sending sources, and moved 1,018 domains into reject, helping ITV build a futureproof email security posture.

ITV

Grant Currie

Business Analyst