Case Study: Holland & Barrett strengthens email security and protects its brand with Red Sift OnDMARC

Holland & Barrett secures 19 domains in 20 weeks with Red Sift

Holland & Barrett, a leading global health and wellness retailer, needed to protect its brand reputation by securing its enterprise email against phishing and impersonation attacks. The company's infrastructure team sought a solution to implement strict DMARC policies and gain control over its expanding digital estate, turning to vendor Red Sift and its OnDMARC product for this challenge.

Red Sift provided the OnDMARC platform, which enabled Holland & Barrett to safely deploy email authentication protocols like DMARC, SPF, and DKIM. The solution gave full visibility into all email-sending sources, preventing shadow IT. As a result, the team fully secured 19 domains in 20 weeks, reduced SPF lookups by 22, and blocked 15,000 potentially malicious emails, future-proofing their email security strategy for global growth.

Holland & Barrett