Case Study: Stride grows trust and signups among independent workers with Redscout

Stride grows to 4 million independent workers with Redscout

Redscout partnered with Stride, a company in the healthcare industry focused on providing benefits to independent workers, to address the challenge of building a strategic foundation and brand identity for their growth and expansion in an overlooked category.

The solution involved creating a go-to-market strategy, a distinctive visual identity, and a revamped website. As a result of the new brand launch, Redscout helped Stride sign up 4 million independent workers, launch the first-ever contributions program for gig workers, and land a major partnership with the state of Utah.

Stride