RedRover Sales & Marketing Strategy
12 Case Studies
A RedRover Sales & Marketing Strategy Case Study
Armstrong Relocation & Companies, a major U.S. relocation and logistics provider, faced the challenge of maximizing growth in a highly competitive market. They tasked the vendor, RedRover Sales & Marketing Strategy, with executing aggressive lead-generation efforts to build brand awareness and significantly increase inbound leads.
RedRover implemented a comprehensive strategy that included redesigning Armstrong's website for a better user experience and creating supporting marketing collateral. They also executed targeted SEO and PPC campaigns. The results were substantial, with RedRover generating over 1,000 leads for Armstrong's local markets in a single year, accounting for 40% of the company's total leads and nearly 50% of its commercial leads. Markets using RedRover's services saw a 30% higher lead generation rate than those that did not.