Case Study: Leading Wireless Service Provider achieves rapid personalized transpromo marketing and PCI compliance with Redpoint Global Inc.

Redpoint helps a leading wireless service provider and its outsourcing partner leverage the full power of personalized transpromo marketing

Leading Wireless Service Provider wanted to turn monthly bills into personalized transpromo marketing opportunities but was hamstrung by its outsourcing partner’s legacy COBOL-based billing systems, which caused data integration failures, billing delays, SLA violations and PCI compliance risk. Redpoint Global Inc. was engaged and deployed its rgOne platform to address the data, personalization and printing integration challenges.

Redpoint Global Inc. implemented a unified, automated data management and marketing execution environment with rgOne, delivering full integration with billing, CRM and variable data printing in just six weeks. The deployment quadrupled processing capacity, eliminated billing-related SLA violations for two years, reduced operational headcount by 60%, achieved PCI compliance, cut costs and enabled scalable, personalized transpromo campaigns that the outsourcer has since replicated for other telecom clients.