Case Study: Leading Non-Profit Health Service Provider achieves increased patient acquisition and clear campaign attribution with Redpoint Global Inc.'s rg1

Health System Boosts Patient Acquisition and Nails Down Campaign Attribution

Leading On-Profit Health Service Provider, a non-profit health system focused on accessible, high-quality care, needed to boost patient acquisition while proving campaign ROI and tracking channel-attributable revenue. The organization required a customer data platform to connect all internal data into a Customer 360, enable cohesive personalized omnichannel campaigns, meet HIPAA requirements, and deliver clear campaign-level ROMI — needs that led them to select Redpoint rg1 from Redpoint Global Inc.

Redpoint Global Inc. implemented Redpoint rg1 to build real-time unified customer profiles, guide optimal patient care paths, and enable non‑technical marketers to run granular omnichannel campaigns with accurate attribution and ROI reporting. Within months the solution integrated with the existing tech stack and streamlined end-to-end campaign management, driving a move from multichannel to omnichannel marketing, increasing patient acquisition and activation, eliminating ambiguous reporting, and delivering a measurable boost to the organization’s bottom line.