Case Study: GuideWell Connect achieves faster onboarding and lower marketing costs with Redpoint Global

GuideWell Connect cuts onboarding time by 60% with Redpoint Global

GuideWell Connect, a full-service consumer engagement company for the healthcare industry, faced challenges scaling its operations and quickly onboarding new client partners due to its legacy infrastructure. To support its growing roster of health insurers and providers without compromising personalization, it needed a modern, scalable solution. The company implemented the Redpoint Data Readiness Hub from vendor Redpoint Global Inc. to address these challenges.

Redpoint Global's solution provided a central point of control with a multi-tenant architecture, enabling hyper-personalized, omnichannel campaigns. This implementation resulted in a 60% reduction in onboarding costs and time, a 25% reduction in marketing operations costs, and the ability to support over 600 multichannel marketing programs for GuideWell Connect and its partners.

GuideWell Connect