Case Study: Youth Frontiers streamlines retreat operations and donor engagement with Redpath Consulting Group and Salesforce

Youth Frontiers reaches 2 million people with RedPath Consulting Group

Youth Frontiers, a nonprofit inspiring character and community in youth, faced operational challenges due to fragmented systems. They managed retreats in FileMaker Pro and donors in Salesforce NPSP, leading to duplicate data and a lack of a holistic view. Their marketing via iContact was manual and inefficient. RedPath Consulting Group was engaged to help them leverage Salesforce to streamline these processes.

RedPath Consulting Group implemented Salesforce's Program Management Module (PMM) to centralize retreat operations and Marketing Cloud Account Engagement to automate marketing. This solution eliminated manual work, provided a unified view of constituents, and enabled personalized, data-driven communications. The results equipped Youth Frontiers to expand its impact, make data-driven decisions, and build deeper, more meaningful connections with its community.

Youth Frontiers