Case Study: Grasshopper Environmental saves 140 hours a month with RedPandas’ Cordell Connect API & HubSpot integration

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Preview of the Grasshopper Environmental Case Study

Grasshopper Environmental saves 140 hours per month with RedPandas

Grasshopper Environmental, a Sydney-based waste removal company, faced a significant challenge in manually sorting through hundreds of new infrastructure projects in the Cordell Connect database to find sales leads. This process was extremely time-consuming, requiring a full-time employee to filter and prioritize projects before importing them into their HubSpot CRM, which hindered their sales team's ability to scale and meet KPIs for new business.

RedPandas solved this by building a custom API integration between Cordell Connect and HubSpot. Their solution automatically syncs key project data nightly and uses bespoke HubSpot workflows to prioritize leads, notify the correct sales reps, and assign tasks. This implementation by RedPandas saved an estimated 140 admin hours per month, freeing a team member for more valuable work and providing a competitive edge through faster lead response times.


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