Case Study: Swello achieves faster time-to-market and reduced operations overhead with Redis Enterprise (Redis)

Redis Enterprise’s Ease-of-Use Frees Swello to Focus on its Product Instead of Infrastructure

Swello is a small (4–6 person) French social media marketing platform that helps customers publish and target content across networks like Facebook, Twitter, and LinkedIn. The team struggled with operating, scaling, and administering other databases, which diverted effort from product development and slowed time to market.

By adopting Redis Enterprise for messaging, job/queue management, targeting/personalization and social engagement workloads, Swello gained high availability, stability, seamless scaling, and built-in monitoring. The result was faster time to market, reduced downtime, significant cost savings, fewer required specialists, and more consistent high performance—enabling the team to focus on product features and plan migration of additional data (e.g., from MongoDB) into Redis.

Swello

Thibaud S

Chief Technology Officer