Case Study: Meesho achieves 10x growth and 90% e-commerce cost savings with Redis

Meesho drives 10x growth and 90% e-commerce cost savings with RDI

Meesho, the fast-growing e-commerce platform, faced a major challenge when traffic spikes during a high-traffic sales event pushed its existing ElastiCache setup to the limit, causing instability and threatening the event. Meesho turned to Redis for an emergency fix and a more scalable foundation for future growth.

Redis helped Meesho stabilize critical workloads quickly, then became core to its Google Cloud-based architecture through Google Cloud Marketplace. With Redis, Meesho achieved sub-millisecond latency, supported 10x traffic surges and real-time features like a “Spin the Wheel” campaign that handled 100 million clicks, and cut server costs by 65% while reducing operational costs by 90%.

Meesho

Kiran Kumar Katreddi

Vice President of Platform Engineering