Case Study: Pixlee TurnTo achieves scalable, low-latency caching to serve top brands with Redis

How Pixlee Uses Redis Labs To Serve Top Brands

Pixlee is a personalized visual marketing SaaS that helps brands turn massive volumes of user‑generated photos into curated, high‑performing visual content for sites and campaigns. As Pixlee grew and served high‑traffic clients like Sony PlayStation, 1‑800‑Flowers and Coca‑Cola, the company ran into operational strain from real‑time counting, queuing and large photo caches—exacerbated by request timeouts, complex Redis/Memcached deployments, and the need to support binary Memcached with SASL across many client sites.

Pixlee moved to Redis Labs’ hosted Redis and Memcached—gaining SASL support, multi‑zone/multi‑cloud provisioning, and real‑time monitoring—so caching and in‑memory operations could scale seamlessly and stay highly available. The result was reliable, low‑latency performance under heavy traffic, elimination of operational headaches and timeouts, and the ability to support Fortune 500/1000 customers while refocusing engineering resources on core product development.

Pixlee TurnTo

Jeff Chen

Co–Founder and Lead Developer