Case Study: StartProto achieves faster growth with Redbrix's manufacturing ERP UI/UX redesign

StartProto grows new client acquisition 212% with Redbrix

Redbrix partnered with StartProto, a manufacturing software company, to address a major usability challenge. Their ERP platform was technically sophisticated but featured a cluttered interface that was difficult for shop-floor personnel to navigate, hindering adoption in a competitive market.

The solution implemented by Redbrix was a complete UI/UX redesign focused on intuitive interfaces and AI integration. This overhaul included a new web portal and streamlined modules for quoting and scheduling. The results were significant, with Redbrix's work driving a 212% growth in new clients and a 3.7x increase in user engagement, while 82% of new clients cited the UI as a deciding factor.

StartProto