Case Study: Elecbrakes boosts ecommerce growth with Redback Solutions

Elecbrakes grows organic traffic 372% with Redback Solutions

Elecbrakes, a company producing a revolutionary trailer-mounted electric brake controller, needed to elevate its brand and online sales platform to support rapid growth. They engaged Redback Solutions for a comprehensive digital solution including branding, an ecommerce website, and integrated marketing.

Redback Solutions delivered a bold brand refresh and a custom WordPress/WooCommerce website with Odoo ERP integration. They implemented SEO, content, and digital advertising strategies. The results were significant, with a 372% growth in organic traffic, a 169% increase in online sales from SEO, and a 182% increase in conversions from paid search. The website also won a gold award at the Australian Web Awards.

Elecbrakes