Case Study: Modernizing University modernizes online giving with Red Van Workshop and Salesforce

Modernizing University launches hundreds of fundraising campaigns with Red Van Workshop

The customer, a modernizing university, faced challenges with its outdated online fundraising platform. It was difficult to maintain, lacked modern payment options, and required significant IT support for every campaign update. The university partnered with Red Van Workshop to implement a modern, scalable solution built on Salesforce.

Red Van Workshop implemented a Salesforce-native giving platform that integrated Commerce Cloud and CRM. This solution enabled the university to launch campaigns without developer involvement, offered donors modern payment options and self-service management, and ensured real-time data synchronization. The result was a transformed, centralized, and configurable fundraising ecosystem that streamlined administration and improved the donor experience.