Case Study: Calendar Club boosts seasonal ecommerce performance with Red Technology's tradeit platform

Calendar Club handles 12,000 daily orders with Red Technology

Calendar Club, a leading UK retailer specializing in seasonal calendars and gifts, faced significant challenges with their restrictive and underperforming enterprise ecommerce platform. The site's lack of functionality became a critical issue during the pandemic when it became their only sales channel, prompting the need to replatform. They chose to partner with Red Technology and implemented the tradeit platform to gain a more stable, flexible, and scalable solution.

Red Technology provided a fully hosted and managed tradeit platform designed to handle intense seasonal traffic spikes. The solution included sophisticated site search, advanced promotions, seamless third-party integrations, and crucial omni-channel features like Click & Collect. The new platform offered greater stability, reduced the support burden on internal teams, and provided a robust foundation for future development and increased sales.

Calendar Club