Case Study: Tiger Athletic Foundation boosts donations and online engagement with Red Six Media

Tiger Athletic Foundation boosts membership and engagement with Red Six Media

The Tiger Athletic Foundation (TAF) needed to increase donations and clarify its role in supporting LSU student-athletes' success both on and off the field. They partnered with Red Six Media to create integrated creative and media campaigns that would boost membership and community engagement.

Red Six Media developed award-winning, shareable campaigns including the "Here For Tigers" launch video for Tiger Stadium, social media initiatives, and OOH advertising. This strategy significantly increased TAF's membership, donations, and online engagement, setting records and earning multiple advertising awards for the vendor.

Tiger Athletic Foundation