Case Study: Independent Orthopedic Clinic achieves fully booked schedules with Red Shoes Inc. digital ads

Independent Orthopedic Clinic books fully scheduled appointments with Red Shoes in less than 6 months

The orthopedic hand specialists at an independent orthopedic clinic faced a significant drop in patient volume following the COVID-19 pandemic and had not returned to 2019 levels by 2022. Their goal was to refill their doctors' schedules. They partnered with Red Shoes Inc., which employed digital advertising to address this challenge.

Red Shoes Inc. conducted extensive audience research and designed an innovative ad campaign that used a familiar, interactive captcha-test concept to encourage engagement. This solution drove more than 2,200 clicks to the clinic's website in under six months. The campaign was a complete success, resulting in fully booked schedules for the orthopedic hand specialists.