Case Study: Taco Bell achieves standout London campaign branding with Red Sentence

Taco Bell launches London product campaigns with Red Sentence across 4+ channels

The UK and Europe division of Taco Bell, a major quick-service restaurant chain, engaged the creative agency Red Sentence for graphic design services. Their challenge was to design and artwork new product campaigns and create a customized, vibrant logo that was iconic to London for their store openings.

Red Sentence designed the initial campaign concepts and rolled them out across all in-store signage and out-of-home media. The agency successfully designed a new logo incorporating the Union Jack and went on to create a comprehensive teaser campaign, staff uniforms, and customer merchandise. A Taco Bell representative stated that the quality of work was fantastic and that the Red Sentence team was friendly, prompt, and had a great eye.

Taco Bell