Case Study: Herbalife removes millions of unauthorized products with Red Points

How Herbalife safeguarded its customers by removing millions of unauthorized products online with Red Points

Herbalife, the global nutrition and weight management company, faced a growing challenge with unauthorized selling on local marketplaces across APAC and EMEA. This threatened its one-to-one selling model and created risks for customers who relied on proper product guidance. Herbalife turned to Red Points for help in addressing the issue at scale.

Red Points provided a marketplace monitoring and takedown solution tailored to Herbalife’s needs, replacing the costly and uncertain approach of traditional legal action. By creating a data-driven strategy with KPIs around detected listings, takedowns, economic impact, stock removed, and seller removals, Red Points helped Herbalife achieve an all-time high removal success rate and eliminate thousands of infringements worth millions.

Herbalife

Sharlini Palar

Senior Legal Manager