Case Study: Silverstone Auctions achieves premium market leadership with Red Marlin

Silverstone Auctions gains 50k social followers and 1,435 press cuttings a year with Red Marlin

Silverstone Auctions engaged Red Marlin to launch its premium classic car auction business with a full-service PR solution. The challenge was to establish a high-end market position to attract new customers, drive event attendance, and become a recognized leader in the industry.

Red Marlin implemented a strategy that included generating global news stories, creating social media content, and working with influencers. The results were significant, with the agency securing an average of 1,435 press cuttings per year, gaining 50,000 new social media followers, and helping Silverstone Auctions achieve a top three UK status with multiple world record car sales.

Silverstone Auctions