Case Study: Autobutler achieves 1,000+ workshop registrations with Red Marlin PR & Media Relations

Autobutler secures 50+ trade coverage pieces in 3 months with Red Marlin

Autobutler, a garage marketplace, faced the challenge of raising awareness of its new concept in the UK aftermarket to drive workshop registrations and enable a timely consumer launch. To address this, they engaged the vendor Red Marlin for PR and media relations services.

Red Marlin implemented a solution that included issuing press releases, arranging journalist interviews, and providing expert commentary. This strategy secured over 50 pieces of trade coverage in three months, resulting in more than 1,000 workshop registrations and enabling Autobutler's consumer launch six months ahead of schedule.

Autobutler