Case Study: University of London achieves a prestigious, easy-to-understand brochure with Red Fred Creative

University of London creates a prestigious A4 brochure with Red Fred Creative

The University of London commissioned the creative agency Red Fred Creative to design a compelling brochure to set out its annual operating plan. The university's marketing team needed an agency that could strictly work within established brand guidelines while also introducing fresh ideas to visually portray the institution's future vision and goals for its member institutions.

Red Fred Creative delivered a landscape A4 brochure design using a restricted color palette and black and white photography to add gravitas. The solution included clearly designed tables and a series of engaging infographics to make complex information easy to understand. The client praised the final product, with the university's representative stating the work was great, resulting in a prestigious document that accurately represented the university's ambitions.

University of London