Case Study: Intellidrive simplifies mileage tracking with Red C

A Red C Case Study

Intellidrive helps thousands of UK drivers track mileage with Red C

Intellidrive, a startup aiming to simplify mileage tracking for employees who drive for work, faced the challenge of helping UK drivers distinguish and report business mileage to maximize tax savings. They partnered with the vendor Red C to craft a bespoke mobile app with an engaging interface and a distinctive brand identity.

Red C designed an intuitive user interface and developed a cohesive brand identity for the app, including a logo symbolizing continuous movement. The solution enhanced the user experience, making mileage tracking simpler and more pleasant. This allowed drivers and companies to increase their tax deductions and positioned Intellidrive as a leader in its field.


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