Case Study: Birdeye achieves accelerated growth and recovered revenue with Recurly

How Birdeye Grows With Recurly’s Help

Birdeye, a SaaS reputation-management platform founded in 2012 that serves 60,000+ businesses, needed a reliable, easy-to-implement subscription billing solution to collect recurring revenue, reduce involuntary churn, and integrate with its customer and finance systems. The company wanted a strategic, user-friendly partner that would scale with its growth without adding unnecessary tooling overhead.

Recurly delivered rapid implementation, Account Updater to reduce failed card payments, and deep Salesforce and ERP-ready integrations that let Birdeye handle dunning, sync subscription finance data, and automate new billing models via APIs. The result: recovered revenue, simplified billing operations, efficiency gains for CSMs and finance, and a scalable payments foundation to support Birdeye’s continued growth.

Birdeye

Waifa Chau

Chief Financial Officer