Case Study: Dieux achieves rapid subscription growth with Recurly Commerce

Dieux experiences significant growth, gaining 200+ subscribers in a day

Dieux, the clinically vetted skincare brand founded in 2020, wanted to launch subscriptions after customer feedback showed repeat buyers were interested in a subscription option. As a small team, they needed an intuitive, customizable solution that would be easy for customers to use and simple to manage internally, and they chose Recurly Commerce.

Recurly Commerce gave Dieux a flexible self-service subscription platform with strong UX, allowing customers to change delivery dates and addresses easily while reducing operational burden for the team. The results were rapid: Dieux surpassed 1,000 subscribers within 3 weeks and gained more than 200 new subscribers per day, showing strong subscription growth after implementing Recurly Commerce.

Dieux

Charlotte Palermino

Co-founder/CEO