Case Study: US Enterprise Healthcare Company achieves 50% more paid hires and 21% lower cost-per-hire with Recruitics

US Enterprise Healthcare Company - Customer Case Study

US Enterprise Healthcare Company, a large healthcare and retail employer with 9,800+ retail locations, 1,100+ walk‑in clinics, and 30,000+ monthly open jobs, faced complex hiring needs: “always‑on” evergreen roles, extreme seasonal spikes, and urgent one‑off campaigns across 175+ cost centers. To meet objectives around faster hires, higher quality applicants, budget efficiency, and passive talent engagement, they partnered with Recruitics — initially for Programmatic Job Advertising and later for the full Four Pillars of Talent Attraction with end‑to‑end analytics integrated into their ATS.

Recruitics implemented a full recruitment marketing strategy using programmatic job advertising, targeted and brand awareness ads, candidate sourcing, and award‑winning analytics to launch and optimize campaigns (often same day) and centralize billing. The Recruitics approach reduced cost‑per‑app and cost‑per‑hire while increasing volume and quality: +20% paid applies, +50% paid hires, +26% app‑to‑hire conversion, −0.5% cost per app and −21% cost per hire, enabling equal or greater hiring results with more efficient spend.