Case Study: Design Group achieves a 52% increase in purchases with Recombee

Offer Personalization with Recombee Recommender System

Design Group, the Danish retail group behind Moodings.com and justspotted.dk with a catalog of over 10,000 products, needed to improve product discovery and fully personalize the shopper experience. To meet requirements like recognizing individual preferences, balancing personalization with discovery, finding visually similar items, and delivering real-time responses under heavy traffic, Design Group selected Recombee’s recommender solution.

Recombee implemented automatic, per-user real-time recommendations across product pages and the shopping cart, added automated feature engineering and deep-learning image-similarity models to solve cold-starts, and tuned outputs for relevance and discovery. As a result, Recombee’s solution drove a 52% increase in purchases for Design Group, improved recommendation relevancy, reduced staff time and manual content costs, and—by Recombee’s measures—can raise conversion by ~40% versus traditional best-seller lists.

Design Group

Nicholas Blicker Larsen

Chief Executive Officer