Case Study: Design Group achieves 52% more purchases with Recombee

Design Group lifts purchases by 52% with Recombee

Design Group, a Danish retailer operating online stores like Moodings.com, faced the challenge of personalizing its extensive product offer of over 10,000 interior design items. Their strategic goal was to enhance the shopper experience by helping customers discover products they desire more efficiently. To step up their personalization game, they chose Recombee to deliver a complex recommendation solution tailored to their needs.

Recombee implemented an automatic personalized recommendation system that was applied to key sections of the e-commerce sites, including product pages and the shopping cart. The solution utilized models for every single user with real-time updates and automated feature engineering. This implementation by Recombee resulted in a 52% increase in the number of purchases, significant savings in employee time and money previously spent on manual content selection, and a positive impact on the overall shopper experience.

Design Group