Case Study: Royal Bank of Canada achieves faster solution delivery with Recollective

Royal Bank cuts delivery time by 75% with Recollective

Royal Bank of Canada needed to understand the client and advisor journey for a specific financial product line in order to improve the overall customer experience. The challenge was to gather this feedback and co-create solutions with a nationally representative group while working under a very tight timeline and budget. They turned to the Recollective platform to accomplish this.

Recollective enabled RBC to separate clients and advisors for initial exploratory research before merging them into a collaborative, live discussion for ideation. This approach allowed for direct, 360-degree feedback and co-creation of solutions. As a result of using Recollective, the RBC team reduced delivery time for a final solution by 75% and at a fraction of previous costs, allowing them to meet a critical fiscal year budget deadline and avoid a lengthy delay to market.

Royal Bank