Case Study: RidersDeal boosts conversions and achieves 1,039% ROI with Recolize Plug & Play Personalization

Germany’s Huge Rider and Horse Deal Platform

RidersDeal is one of Germany’s largest deal platforms for riders and horses, offering daily short-term deals alongside a shop for long-term products. Facing rapidly changing stock and the need to personalize both daily deals and evergreen items to boost conversions, RidersDeal engaged Recolize and implemented Recolize’s Plug & Play Personalization (using their Magento 1 extension and a custom product feed).

Recolize deployed personalized recommendations across product pages, catalog, cart, landing pages, error and checkout success pages, plus cross-sells, last-viewed products and responsive widgets to optimize upsell and sellout positions. The Recolize solution delivered measurable impact: over 24,000 Recolize conversions, a 1,039% ROI and a 3.8% cost revenue ratio, significantly improving RidersDeal’s conversion performance.

RidersDeal

Katharina Dorn

Business Development IT