Case Study: Bellisio Foods increases qualified job applications with Recess Creative

Bellisio Foods increases qualified job applications 1300% with Recess Creative

Bellisio Foods, a food manufacturer, faced a challenge in hiring for a wide range of positions at its Jackson, Ohio facility due to the small local population. The vendor, Recess Creative, developed a multichannel awareness campaign to address this hiring difficulty and increase the number of qualified applications.

Recess Creative's solution included strategic billboards, targeted digital advertising, and radio spots to reach potential candidates. The campaign successfully increased the number of qualified job applications received daily. Most notably, Recess Creative helped increase the application conversion rate by 1300%, drastically improving how many people who clicked on a job posting went on to apply.

Bellisio Foods