Case Study: Brightly achieves 39% more deals and 29% more value with Recapped

Brightly closes 39% more deals and boosts value 29% with Recapped

Brightly, a global leader in intelligent asset management solutions, faced challenges with inconsistent sales execution, limited visibility into deal progress, and difficulty tracking prospect engagement. These issues led to unreliable forecasting and lost opportunities. To address this, they partnered with the vendor Recapped and implemented its deal execution platform and Mutual Action Plans.

By using Recapped to standardize 12 sales playbooks and streamline their process, Brightly's sales team achieved significant results. Reps who adopted the tool saw a 39% increase in closed deals and a 29% rise in average contract value. The platform provided better deal control, improved forecasting accuracy, and delivered a differentiated buyer experience that helped them stand out from the competition.

Brightly