Case Study: Ritual Zero Proof boosts AOV and subscription revenue with Rebuy Engine

A Rebuy Engine Case Study

Preview of the Ritual Zero Proof Case Study

Ritual Zero-Proof, a maker of non-alcoholic spirits, drives subscriptions and AOV to intoxicating levels with Rebuy

Ritual Zero Proof, a maker of premium non-alcoholic spirits, wanted to grow subscriptions and increase average order value but needed a better way to convert shoppers into loyal subscribers and support bundling on its Shopify Plus store. After a previous bundling app fell short, the team turned to Rebuy Engine for help with cart UX, dynamic bundles, and subscription upsells.

Using Rebuy Engine’s Smart Cart, Smart Links, and subscription switch-to-subscribe features, Ritual Zero Proof added one-click subscription upgrades and easy bundle purchases directly from the cart and product pages. The result was a 66.7% increase in subscription revenue, a 46.3% boost in AOV, and 31.7% of total sales attributed to Rebuy Engine.


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Ritual Zero Proof

Brennan MacKinlay

Ecommerce Manager


Rebuy Engine

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