Case Study: Lolahemp boosts AOV and subscriptions with Rebuy Engine

Lolahemp's Tail-Wagging Triumph Over CAC & AOV

Lolahemp, a Brooklyn-based pet wellness brand, struggled with a low average order value, high customer acquisition costs, a complex sales funnel, and too few subscribers. Using Rebuy Engine, they looked for a way to speed up offer testing and make it easier to guide shoppers toward subscription purchases.

Rebuy Engine helped Lolahemp implement Smart Cart, Smart Links, in-cart cross-sells, and subscription upsells, while also integrating with Klaviyo and Recharge. The result was a 43.9% increase in AOV, a 23.5% decrease in CAC, and a 120% increase in subscription volume within six months, with Smart Links alone generating 78% of Rebuy-driven revenue.

Lolahemp

Joey DiFrancesco

Founder