Case Study: AstroFlav boosts subscriptions and AOV with Rebuy Engine

AstroFlav Lifts Subscriptions by 300%, Sees AOV Rise 18.95%

AstroFlav, a natural supplement company, wanted to simplify its growing Shopify app stack and create a more personalized online shopping experience. The team faced challenges with limited bundling functionality, disconnected upsell tools, and difficulty helping customers discover more products and subscriptions. Rebuy Engine provided the all-in-one ecommerce personalization platform AstroFlav needed, including Smart Cart, product recommendations, subscription upsells, and bundling tools.

With Rebuy Engine, AstroFlav added in-cart cross-sells, a multi-tier progress bar, post-purchase offers, and streamlined dynamic bundles that let customers buy bundles and other items in the same order. The results were strong: AOV increased 18.95%, subscription volume grew 300% in six months, and 26.4% of orders included a Rebuy add-on. AstroFlav also saw 30% of total sales come from Rebuy product recommendations on one Cyber Weekend day.

AstroFlav

Michael Palazzo

Director of Marketing