Case Study: Zoom Analytics achieves GDPR-compliant, AWS-native web & API security with Reblaze

SaaS Provider Upgrades Security to Reblaze Running Natively on AWS

Zoom Analytics, a SaaS marketing and personalization platform, needed stronger, GDPR-compliant web and API security after a penetration test revealed gaps in their defenses. The company required a solution that could protect both its own traffic and that of its customers, support dynamic rules and API protection, provide full traffic visibility and logs, and meet regulatory/ISO preferences — requirements it addressed by selecting Reblaze and its web security platform running natively on AWS.

Reblaze was deployed inside Zoom Analytics’ AWS VPC to provide Next‑Gen WAF/IPS, multilayer DDoS protection, advanced bot management, dynamic rules, and real‑time traffic analysis with comprehensive logs. As a result, Reblaze now blocks hostile traffic for Zoom Analytics and its customers, delivers immediate visibility and forensic logs used to trace and block abuse, and — with responsive Reblaze support — removed deployment friction and avoided extra traffic costs by running within the customer VPC.

Zoom Analytics

Lilach Yashar

Zoom Analytics