Case Study: Bell Partners closes unengaged leads with Realync

Bell Partners closes leases in 1 day with Realync

Bell Partners, a major multifamily apartment operator, faced the challenge of engaging potential renters who had stopped responding to communications and were unable to tour properties in person. To address this, they implemented the Realync video engagement platform to help their leasing agents, like Community Manager Anthony Suarez, connect with these unengaged leads and close deals virtually.

Using Realync, agents could send personalized videos and receive real-time notifications when a prospect viewed them. This allowed Anthony to immediately follow up with a prospect who had watched a video two weeks after it was sent, successfully closing the lease the next day. The solution led to a significant increase in engagement, with phenomenal video view numbers on their website directly leading to tour bookings and online applications. Bell Partners has since expanded Realync's use across its portfolio and into resident move-in orientation.

Bell Partners