Case Study: Stonemark boosts occupancy and leasing performance with RealPage Knock CRM

Stonemark Drives Performance Across 60+ Properties with Knock CRM

Stonemark, a third-party property management company with over 60 properties, faced operational complexity due to disparate CRMs across its portfolio. This lack of a centralized system reduced visibility into performance and hindered strategic decision-making. Seeking to consolidate its tools and gain clear reporting, Stonemark turned to vendor RealPage for a solution using its Knock CRM product.

By implementing RealPage's Knock CRM, Stonemark consolidated its properties onto a single, intuitive platform. The solution provided the necessary visibility and reporting tools, leading to a 20% increase in occupancy at some properties and a 98% adoption rate across its portfolio. RealPage's software enabled Stonemark to make more strategic decisions regarding renovations and advertising spend, significantly improving overall performance.

Stonemark

Tiffany Crutchley

Executive VP of Client Development and Marketing