Case Study: JVM Realty Corporation improves lead capture and appointment setting with RealPage Contact Center

JVM Realty Corporation - Customer Case Study

JVM Realty Corporation, a multifamily real estate company, faced significant challenges in managing its sales funnel. Their on-site staff was struggling with a high rate of missed and abandoned calls, a slow average time to answer, and difficulty in setting appointments. This inefficiency meant they were potentially missing leases and were unable to focus on high-value resident relations activities. To address these issues, they turned to vendor RealPage and its RealPage Contact Center service.

The solution involved switching to RealPage Contact Center's "All Calls" model, which ensured prospects always spoke with a live agent to schedule tours. This approach by RealPage led to substantial improvements, including a 14% reduction in call abandonment and a 30% increase in appointments set. The average answer time was shortened to 13.2 seconds, and on-site staff saw a 65% decrease in guest cards to manage, allowing them to focus on high-quality leads.

JVM Realty Corporation

Kortney Balas

Vice President of Information Management