Case Study: Campus Advantage achieves up to 14% revenue growth with RealPage Revenue Management

A+ Performance:Student Properties Outperformthe Market Up to 14%

Campus Advantage, a major student housing owner and operator, faced the industry-wide challenge of prioritizing high occupancy rates over optimal revenue, often relying on concessions that hurt profitability. To outperform the market, they partnered with vendor RealPage to implement its Revenue Management and AxioStudent solutions, aiming to shift their focus from simple occupancy to strategic lease pricing.

By adopting RealPage's holistic, data-driven approach, Campus Advantage gained deep insights into supply and demand dynamics for their properties. This solution enabled them to price each bed for its maximum revenue potential. The measurable result was that six out of the seven properties studied outperformed their respective markets in revenue growth, with the top property achieving a 14.1% increase, demonstrating RealPage's significant impact on their bottom line.

Campus Advantage

Jennifer Cassidy

Senior Vice President of Asset Management