Realnet
47 Case Studies
A Realnet Case Study
Cavendish French, a British jewellery brand, needed to redesign its ecommerce website to better balance its luxurious aesthetic with enhanced functionality. Their challenges included showcasing a large product range without overwhelming users, integrating features like a Favourites list, ensuring mobile responsiveness, and setting up Mailchimp for email automations. The vendor, Realnet, undertook the project using WordPress and WooCommerce.
Realnet implemented a minimalist, image-led design with smart filtering tools and user-centric features like a 'Send a Hint' tool. A mobile-first strategy and speed optimizations were employed to ensure a seamless experience. The solution included integrated Mailchimp automations and separate sections for retail and trade customers. The new website was well-received by both the client and customers, successfully showcasing the brand's jewellery collections within a highly functional and elegant online store.