Case Study: CrossKix reduces returns and boosts conversion with ReaLift sizing solution

CrossKix - Customer Case Study

CrossKix, a footwear brand known for its versatile water shoes, grew rapidly but faced a significant challenge with increasing returns and exchanges. This was primarily due to only offering whole sizes and having shoes manufactured on different lasts, which created customer confusion and a financial burden. They partnered with ReaLift to implement its web-based footwear sizing solution.

ReaLift implemented its sizing tool to help shoppers find their ideal shoe size. This solution led to substantial improvements for CrossKix, including a 73% decrease in returns, a 57% usage rate among purchasing shoppers, a 71% conversion rate, and a 15% higher average order value. The president of CrossKix confirmed that ReaLift was critical to their growth by dramatically decreasing returns.

CrossKix

Eric Jorgensen

President