Case Study: Burju Shoes achieves a 42% decrease in return rates with ReaLift

Burju Shoes cuts return rates by 42% with ReaLift

Burju Shoes, a footwear brand founded by dancer Burju Perez, experienced rapid growth but faced a significant challenge with online sizing for their various shoe styles. This resulted in a high volume of customer service inquiries and elevated return rates. To address this critical issue, they partnered with the vendor ReaLift to implement its web-based footwear sizing solution.

ReaLift's tool helped shoppers accurately find their ideal shoe size before purchasing. This solution delivered substantial results for Burju Shoes, including a 42% decrease in return rates. Furthermore, 60% of shoppers used the tool for their purchase, those who did had a 91% conversion rate, and they spent 18% more on average than other site visitors. The Director of Operations credited ReaLift for understanding their fit challenges and building an effective algorithm, highly recommending them for other footwear companies.

Burju Shoes