Case Study: RealtyOfCO.com improves lead generation and CRM management with Real Geeks

How he utilizes the Real Geeks platform & Real Leads to close deals throughout Colorado Springs, Colorado

Christopher Gibson, owner of RealtyOfCO.com and Gibson Home Loans, utilized Real Geeks to address his challenges with expensive third-party leads and the need for a better system to manage his client database. After using costly Zillow leads, he sought a more integrated and affordable solution for lead generation and customer relationship management.

The solution from Real Geeks provided an integrated CRM and lead generation system that worked with his existing website. Gibson particularly benefited from the CRM to automate monthly newsletters and market reports for his sphere of influence, adhering to a 36-touch nurturing strategy. The results included the successful cultivation of long-term leads, with one lead converting to a client after a four-year nurturing period, and overall more efficient operations that he now recommends to other agents.

RealtyOfCO.com

Gibson Owner

Christopher