Real Estate Business Analytics
2 Case Studies
A Real Estate Business Analytics Case Study
Brookfield Residential, a developer and manager of over 30,000 residential units, faced a challenge in identifying pricing outliers and location-specific trends across its vast portfolio. Their existing Excel-based visualizations were insufficient for understanding the nuances of unit placement within buildings, making it difficult to audit amenities and optimize pricing strategies. They sought a map-based visualization solution to integrate into their business intelligence dashboard.
The company implemented Engrain's Asset Intelligence Power BI Visual, which was seamlessly integrated into their existing Real Estate Business Analytics (REBA) BI platform. This solution provided Brookfield Residential with granular, real-time visual insights, enabling quicker, more informed decision-making. The results included the identification of missing amenities to increase revenue, the ability to spot long-standing vacancies for proactive intervention, and a deeper understanding of location-specific influences across the entire portfolio, ultimately helping to maximize revenue.
Gloria Smith
Manager, Data Visualization and Analytics